Defining Moment

The Defining Moment, Part 11: Positive & Negative

“You Keep on Using That Word…” – Inigo Montoya When someone says something discouraging, have you ever remarked – either out loud, or to yourself – that “negative reinforcement doesn’t work very well” or something to that effect? Raise your hand if you’ve ever done this – and don’t worry, you’re safe, no one is …

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